Elena has been working in marketing since 2001. She started as a call-center operator and currently she is research project manager. She is experienced in qualitative and b2b research, she also has an experience in leading geomarketing projects.
In Mix Research she's a b2c project manager, responsible to planning and leading qualitative projects from development of tools to presenting results to clients. Elena writes screeners, guides, conducts in-depth interviews, interviews-dyads, manages b2c projects, moderates focus-groups, also online focus-groups and communities, analyzes project data, writes top-lines and analytical reports, prepares final presentations for clients.
Elena's life style is active: she likes game sports, bikes in the summer, travels and studies foreign languages. She speaks English, French and Italian languages and is planning to study German and Spanish.