Olga Lvina
Quantitative Research Project Manager
Olga, an alumna of St. Petersburg State University of Economics specialized in Sociology, has been a marketing research professional since 2011.
At Mix Research, she adeptly navigates the complexities of full-cycle quantitative research projects for Russian and international customers while overseeing research design and methodologies, data analysis, deliverables and reporting.
Olga has experience of conducting research in diverse areas including retail (food and non-food), DIY, FMCG, telecom, shopping malls, real estate and construction, banking, healthcare, and medicine.
As a skilled researcher, Olga possesses an extensive knowledge of diverse research topics and methodologies, including U&A research, identification of crucial product selection parameters, awareness, demand and loyalty measuring, and brand image assessment. She also excels in testing new product concepts, advertising, and customer satisfaction scoring.
Beyond her professional prowess, Olga is an active individual who enjoys a range of outdoor pursuits, from cycling, team sports, and hiking to traveling and urban exploration.
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